Healthcare Marketing Blog

What to Expect from a Technical SEO Audit

Digital Transformation

What to Expect from a Technical SEO Audit

Conducting a technical SEO audit is crucial for identifying errors that may be hurting your search rankings. Here's what to expect.

Read More

Top Programmatic Advertising Trends for 2021

Marketing Insights & Trends

Top Programmatic Advertising Trends for 2021

Discover the top 2021 programmatic advertising trends and how marketers can adapt to these new trends next year.

Read More

Understanding Artificial Intelligence in Digital Marketing

Data & Analytics

Understanding Artificial Intelligence in Digital Marketing

Learn how artificial intelligence works within the digital marketing realm and how it can be used to your advantage.

Read More

5 Conversion Rate Optimization Trends (CRO) for 2021

Marketing Insights & Trends

5 Conversion Rate Optimization Trends (CRO) for 2021

Conversion rate optimization (CRO) will be vitally important to digital marketers in 2021. Here are 5 CRO trends you can expect and how to prepare for them.

Read More

5 Things We Wish Our Digital Marketing Clients Knew

Marketing Insights & Trends

5 Things We Wish Our Digital Marketing Clients Knew

We're going to take some space to get a few things off our chest, speaking as a digital marketing agency. See it as a little tip sheet to get the best results when you hire us. At the same time, we'll also try to bust a few myths and educate people more about the core processes behind what we do.

Read More

How to Make Patients Feel Safe Getting In-Person Care

Marketing Insights & Trends

How to Make Patients Feel Safe Getting In-Person Care

As patients continue to look for answers and reassurance, healthcare providers have an opportunity to provide authoritative information—to build a reputation of reliability, trust, and expertise.

Read More

6 PPC Best Practices for Attracting More Patients

Patient Acquisition

6 PPC Best Practices for Attracting More Patients

Learn how to maximize your healthcare PPC campaigns through geo-targeting, persuasive ad copy, extensions, mobile optimization, and more.

Read More

2021 Hospital Marketing Trends

Marketing Insights & Trends

2021 Hospital Marketing Trends

New hospital marketing trends are evolving in response to the global pandemic. Learn what this means for healthcare marketers in 2021.

Read More

Marketing Playbook for Thriving After the Pandemic

Marketing Insights & Trends

Marketing Playbook for Thriving After the Pandemic

As the pandemic continues, a people-first approach to marketing will help your organization rebound and grow stronger in 2021.

Read More

6 Ways to Reach Today’s Healthcare Consumers

Patient Acquisition

6 Ways to Reach Today’s Healthcare Consumers

Using personalized, empathetic communication and educational content, your healthcare practice can connect with today's healthcare consumer.

Read More