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How to Build a Thriving Digital Reputation for Your Medical Practice
Reputation Management for medical practices

How to Build a Thriving Digital Reputation for Your Medical Practice

Why digital reputation is so important to healthcare brands and how your marketing team can begin building a strong, lasting digital presence that drives patient acquisition.

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5 Digital Solutions to Improve Patient Access to Healthcare

5 Digital Solutions to Improve Patient Access to Healthcare

With 30 percent of people now scheduling healthcare appointments online, and 40 percent having switched providers just to get an appointment sooner, improving patient access is more important than ever.

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PPC Best Practices Plastic Surgeons Can Use to Get More Leads

PPC Best Practices Plastic Surgeons Can Use to Get More Leads

Daily health-related searches total 70,000 a minute. That’s more than a billion healthcare-related searches a day. Pay-per-click advertising gives you tremendous opportunity to tap into this search demand.

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Building a Foundation for Better ROI Measurement

Building a Foundation for Better ROI Measurement

How do you measure the effectiveness of a marketing campaign? In website traffic, clicks, or direct sales? While digital platforms make it easier to track engagement and conversions, determining marketing ROI can be difficult if you don’t have a plan.

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How Patients Choose Healthcare Providers: What You Need to Know and Do
How Patients Choose Healthcare Providers

How Patients Choose Healthcare Providers: What You Need to Know and Do

Now more than ever, patients call the shots. Thanks to 24/7 internet access and unprecedented access to information, patients can be a lot more selective when it comes to finding and choosing a healthcare provider.

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5 Proven Tips That Increase Facebook Ad Conversions

5 Proven Tips That Increase Facebook Ad Conversions

Increase your advertising ROI when you use these 5 Facebook advertising tips that boost engagement and increase conversion rates.

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