Healthcare Marketing Blog

Creating Your First Facebook Ad Campaign

Paid Social

Creating Your First Facebook Ad Campaign

Our beginner's guide to Facebook advertising walks you through all the steps of creating your first Facebook Ad campaign, including targeting, budgeting, and creative.

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7 Reasons Why User Experience (UX) is The New SEO Success Formula

Digital Transformation

7 Reasons Why User Experience (UX) is The New SEO Success Formula

Google is getting much smarter each day. Its not enough to have just a content or to have it optimized for search engines only, its the visitors that counts nowadays and their interaction with your content. This is why User Experience is so important.

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In-app and mobile messaging: How to engage with, and convert visitors

Patient Acquisition

In-app and mobile messaging: How to engage with, and convert visitors

Learn how to use real-time messaging to establish meaningful conversations with your prospects.

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13 Content Ideas That Will Go Viral and Earn Natural Backlinks

Content Marketing

13 Content Ideas That Will Go Viral and Earn Natural Backlinks

Learn the 13 most useful techniques for creating viral content. Infographics, statistics, images, guides, checklists, listicles and more...

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The Definitive Guide to Facebook Custom Audience Targeting

Paid Social

The Definitive Guide to Facebook Custom Audience Targeting

Facebook Custom Audience Targeting allows you to retarget your website visitors, blog readers, prospects... Reach them with your remarketing campaign.

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How to Succeed with CPA Bidding and Maximize ROI on Google AdWords

Patient Acquisition

How to Succeed with CPA Bidding and Maximize ROI on Google AdWords

Google AdWords has a lot of tools that you can use to improve your campaign and get awesome results. You need to take advantage of these tools, especially when bidding for keywords.

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The World of AMP Landing Pages Has Arrived. How it Impacts Your Advertising

Patient Acquisition

The World of AMP Landing Pages Has Arrived. How it Impacts Your Advertising

As an integral part of your advertising campaigns, any potential change to your landing pages should be taken seriously. Google’s release of fast-loading AMP landing pages is an exciting time for mobile advertisers. But it also complicates things (namely, learning how to get started with AMP).

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Creating the First PPC Campaign for Your Medical Practice

Patient Acquisition

Creating the First PPC Campaign for Your Medical Practice

PPC ads give your practice fast and impactful results – if you know how to structure your campaigns. Let’s get started.

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Get Your Medical Practice to Rank at the True Top of Search Pages with Featured Snippets

Patient Acquisition

Get Your Medical Practice to Rank at the True Top of Search Pages with Featured Snippets

Let’s break down featured snippets, and explain how we can get your practice the ultimate top spot on Google.

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13 Google AdWords Hacks to Increase Click-Through Rate and ROI

Patient Acquisition

13 Google AdWords Hacks to Increase Click-Through Rate and ROI

Google AdWords is not just the biggest ad network but it’s clearly a market leader. Google had 75.8% US search ad revenue in 2016 which is expected to jump to 77.8% by the end of 2017 and by 2019, it’s expected to jump all the way up to 80.2%.

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