Healthcare Heroes, Meet Your Multi-Location SEO Squad

Think of this as your preliminary SEO wellness check-up. We start by analyzing your otolaryngology/ENT SEO as-is, conducting assessments to compare your current rankings to your competitors’, discover your traffic share percentage, and collect backlink profiles

We leverage local SEO search strategies to boost your visibility for each location. That means creating unique location pages, optimizing your Google business listings, building links, and soliciting positive reviews for maximized reach across markets.

Scalable citations are a critical ranking factor for local search. We make sure your business is listed accurately in each of your growing markets, enabling referral traffic and ultimately earning real estate on Google’s first page.

As user queries become more unique, Google uses entities to match user intent to results—even when the keywords aren’t an exact match. We help you identify the core concepts that prospective patients are searching for so you show up in results.

Some agencies will pull backlinks from who-knows-where and stick them into your site willy-nilly. Not us. We strategically source high-quality backlinks from high DA websites, injecting your site with the quality and reliability that prospective patients will trust.

From treatment pages to blogs to everything in between, we’re experts at producing empathetic, human-centered content that’s aligned to meet the needs of your patients at every step of the sales funnel.

Need a new website? No problem. Want to clean up your old one? Can do. Thinking of merging sites together? Yes, we can do that— well, you get the point. No matter what the ask, we ensure the site is properly structured to make it easy for both users to navigate and Google to crawl.

Cardinal believes in creating scalable website structures that help set you up for long-term success. This scalable technical framework helps your content get discovered, crawled, indexed, and ranked at a much faster rate.