Performance Marketing For Endocrinology Practices

Increase patient volume and accelerate growth through innovative digital marketing strategies.

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Holistic Growth Strategies

Why The Nation’s Top Endocrinology Practices Trust Cardinal

We’re Experts In the Endocrinology Arena

Our services are trusted by some of the biggest names in the endocrinology field, and our results speak for themselves.

Your Growth Is Our Goal

We ignite ambitious growth with proven tactics to help you scale your business swiftly and strategically.

We’re Performance Marketing Experts

And we’re performance-driven to boot. We don’t let growth stop at “good enough”—we aim to exceed growth targets, every time.

We’re A Patient-Generating Machine

We’ve helped endocrinology groups soar to new heights with proven patient generation tactics.

Endocrinology Case Studies

Strategic Growth for the Nation’s Largest Endocrinology Practices

How we helped a multi-location rural hospital system grow its digital presence and increase specialist leads by 285%.

12% increase in organic traffic
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See how large hospital increased traffic to its contact us page 255% with a sustained SEO strategy.

61% increase in quality visits to landing page for medical imaging center
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Swedish Covenant generates 1.2M impressions with a $119 average cost per lead for their orthopedic service line.

1,249,103 total impressions
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What We Do

How We Help Endocrinology Practices Grow Online

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Endocrinology SEO

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Endocrinology Pay-per-click Management

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Endocrinology Conversion Rate Optimization

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Endocrinology Facebook Advertising

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Ready To Ignite Your Growth?

Cardinal can develop the right digital marketing strategy for your endocrinology practice. Our techniques will help you increase your web presence, retain new patients, and generate more referrals.

Request a Strategy Consultation
The Blueprint To Success

Endocrinology Digital Marketing Success From Every Angle

PPC Advertising

PPC Advertising

The goal of paid search is to drive more prospective clients to your website and convert those qualified leads into new patients. This is why we personalize each pay-per-click campaign to target people actively searching for the endocrinology services you offer while maximizing your budget. Hello high ROI!

SEO

SEO

In today’s competitive marketplace, your endocrinology website needs search engine optimization (SEO). If your site is not highly ranked, prospective patients will not find you. Most searches never make it past the first page. Our goal is to drive people to your website and then convert those leads into loyal patients.

Facebook Ads

Facebook Ads

Paid social platforms such as Facebook have millions of users in the U.S.; tapping into this market can help you reach the people who are interested in the treatments you offer. We use segmentation to identify prospective patients based on location, age, gender, and estimated income to offer you high conversion rates and qualified leads.

CRO

CRO

So you’ve got a lot of people visiting your endocrinology practice’s website, but you’re not getting that many phone calls, consultations, or appointments. Don’t fret! A strong conversion rate optimization (CRO) strategy can help increase the quality of your leads and make the most out of the traffic that you’re already receiving.

Analytics

Analytics

If you’re not tracking your endocrinology practice’s website data, you will never be able to tell which campaigns are driving results, which offers are working, and which pages need better optimization. At Cardinal, we’re passionate about monitoring performance and communicating results; you’ll receive access to all of your data, dashboards, and reports. We don’t just make numbers look pretty; we believe in complete transparency and chart marketing performance against your business goals.

Web Design

Web Design

The first place patients go to find an endocrinologist is online. Whether they find your practice through SEO, PPC, or word-of-mouth, make sure your website loads quickly and is easy to navigate. First impressions go far. Your website not only needs to be sleek and well optimized, but it needs to be responsive across all devices. We make sure that once a web visitor finds your website, they can quickly find the information they are looking for, whether that be on their desktop or mobile device. BAM – hello higher conversion rates and new patients!

Endocrinology Marketing Matters

Help Endocrinology Patients Get The Care They Deserve

Find And Engage New Patients For Your Endocrinology Practice

Patients may be unfamiliar with the practice of endocrinology until they have been diagnosed with an hormonal or glandular disorder. They may be told they have diabetes, a thyroid disorder, an adrenal disorder, osteoporosis, or a type of cancer affecting part of the endocrine system. Then they’ll rely on the internet to research practitioners in this specialty. Cardinal’s medical marketing experts can drive new clients to your endocrinology practice at this critical time in their lives.

Digital Marketing And SEO For Endocrinology Practices

Cardinal will develop marketing solutions to help prospective patients connect to your endocrinology practice. Many patients are referred to an endocrinologist when their condition has not responded to traditional treatments. Just as there are customized treatment plans for each patient, digital marketing strategies for endocrinology should be tailored to meet the needs of your practice.

Frequently Asked Questions

Not really. If your website looks great and navigates well, we can proceed with planning your digital marketing strategy. Perhaps a minor requirement we have is that your website must be at least hosted on WordPress. WordPress is our go-to CMS platform because it’s easy to use, highly customizable with endless plugins, and has built-in SEO tools.

On the other hand, if you think your website could be better designed and functional, Cardinal can lend a helping hand. We specialize in developing high-quality websites with responsive design (desktop and mobile-friendly) and a strong SEO foundation. Our web design experts will help transfer your website to WordPress from any platform or even create a new one from scratch.

With a high-quality endocrinology website, potential patients are more likely to trust your practice and become loyal patients.

It depends.

With proven strategies, digital marketing will take your endocrinology practice to new growth heights and generate more patients. However, digital marketing is not an overnight process. Even seemingly fast results, such as a viral blog post, are a part of a broader strategy crafted and executed painstakingly. Thus, we advise our clients to manage their expectations of the timeline for results.

The time frame for actual, tangible results will depend on your marketing maturity and requested services. For instance, you may see positive developments in your PPC campaign as early as 90 days. Meanwhile, a comprehensive SEO strategy might take 3-6 months to a year before it yields meaningful results.

Fortunately, Cardinal is a big advocate of transparency. Every three months, we set performance metrics for all our clients and regularly provide in-depth reports, KPIs, and strategic roadmaps. This allows you to stay on top of your campaign and know exactly what’s going on, results-wise.

Sure, if you want us to. Cardinal is a full-service agency that provides a wide range of digital marketing solutions for growing your endocrinology practice.

Do you want patients to find your website while looking for a diabetes specialist? Our expert SEO team can help. Do you want to drive more qualified leads to your endocrinology website? We can help manage your PPC account. Do you want to increase brand awareness and attract more local patients? We can help you launch a Facebook Ads campaign. Best of all, you’re working with the nation’s top digital marketing agency for healthcare with Cardinal.

However, we can only manage the digital aspects of your marketing, so we can’t help you with traditional advertising like print, press releases, TV, etc.

There are various proven strategies to increase brand awareness for your endocrinology practice. One of the best approaches is to leverage the power of paid social media marketing. In this case, Cardinal can help you set up a Facebook Ads campaign which works great for building brand awareness, especially on a local level.

With Facebook’s advanced targeting options, we can define the audience who will see your ads on their social media feed. Our team of Facebook Ads experts will manage and tune up your account to target users looking for specific endocrinology services such as blood sugar testing, diabetes nutrition support, thyroid hormone treatment, etc. Plus, we can also use Custom Audiences to target users who have recently viewed your website.

You need to optimize your conversion rates. Lucky for you, one of our core services is conversion rate optimization or CRO. With our proven CRO strategies, the first order of the day is to optimize the patient experience on your website. Everything from web design to page speed to navigation can make all the difference with visitors looking for an endocrinologist – turning them from searchers to loyal patients.

To boost your conversion rates, we have to ensure that visitors can find information quickly and make it painless to contact physicians and schedule appointments. In addition, we’ll also help you develop an engaging and patient-centric content strategy. These are only some of the many steps we can execute to drive more qualified leads to your website and increase conversion rates.

Healthcare Marketing Blog Articles

Article

Top Digital Marketing Strategies & Guide for Endocrinology Services

In the U.S., the increased incidence of endocrine disorders like diabetes will drive demand and market growth. This means more people will need endocrinology treatments and services. However, the continuing evolution of endocrinology also means more brutal competition, especially with the ongoing trend of private equity consolidations. Endocrinologists must grow their digital footprint with a robust digital marketing strategy to remain competitive.

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Article

Enhancing Lead Quality in Healthcare: A 5-Step Process

Every lead is not a good lead, especially in the healthcare vertical. If you’re looking to fill your patient pipeline with higher-quality patient leads—leads that bring the most value and are easier to convert—here’s our guide to evaluating and improving lead quality.

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Article

Marketing + Operations: Why Total Alignment is Vital to Growth

Because healthcare organizations are selling a provider relationship rather than just a simple product, alignment between marketing and operations is essential. Strong marketing alignment is not just critical for marketing success, but for the success of the business as well. Here are four main types of marketing alignment and how to achieve them.

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Our investment in Cardinal is the best money we’ve spent this year by a mile! The team is incredibly fast-moving, communicative, and helpful; they’ve really become an extension of our team. Our partnership has made our growth stress-free.

Haley Jepson Marketing Manager
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Ready To Ignite Your Growth?

Cardinal can develop the right digital marketing strategy for your endocrinology practice. Our techniques will help you increase your web presence, retain new patients, and generate more referrals.

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