5-Step Paid Media Strategy to Attract Your Ideal Patients
Advanced tactics and tips to improve paid media performance and drive qualified lead volume in healthcare.
Read MoreKeep Your Brand Front And Center With Optimized Display Ads
Blending real-time data with bidding, we create strategic display ad campaigns to meet your audience exactly where they are and deliver unbeatable results. We’re able to deliver the right message to the right people— at the right time —by leveraging the power of machine learning and patient-centric ad creative. Your prospective patients are served targeted display ads that truly resonate and inspire action.
We’ll keep you prospects engaged with your brand at the forefront. You’re in control: you choose how much you pay to target a specific audience with your ads, and the frequency at which these ads appear.
Our display ad campaigns won’t just capture existing demand at the bottom of the funnel; they’ll generate demand throughout the entire patient journey by increasing brand awareness and affinity.
We’re not just results-oriented, we’re results-obsessed, and we want the best results for you. We will continually optimize your display ad campaigns to improve conversion rates and reduce your CPAs.
We proudly operate on transparency. You’ll always be able to monitor the health of your campaigns in real-time, with a full range of data insights across multiple parameters like regions, new locations, and acquisitions.
Thanks to specialized parameters like IP address targeting and geolocation targeting, we’re able to put your ads in front of the people most likely to convert. We also employ high-precision retargeting to work wonders for your brand’s ROI growth.
Great growth results don’t happen with cookie-cutter strategies. We’ll help you develop custom bidding strategies that stay on-brand and on-target so you can maximize ad spend and heighten ROI. From leveraging big data for laser-targeted marketing to real-time optimization, all aspects of the campaign will be set based on your business’ needs.
As your trusted growth partner, we’ll collaborate with you to determine how many impressions your campaign should generate before launch. That way, we know everyone’s on the same page about expectations — and you know exactly how much of your budget to allocate to your programmatic ad campaign.
Programmatic ads can be monitored in real-time, making tracking easier and more efficient. The instant we detect a weakness in the campaign, we make adjustments so it runs at optimal performance. A specialist will be assigned to your account for constant supervision – this ensures that your campaign is running efficiently at all times.
We’ll never keep your data from you, nor sugarcoat your results. You’ll receive regular dashboard reports for quick insights, as well as monthly reports provide a highly detailed view into key analytics and next steps for improving performance month over month.
Working with the Cardinal is my absolute favorite – hands down the most talented agency in healthcare. I love working with a team that gets as passionate as we do about our community of patients!
Our display ad services get your messages in front of the people who matter most, helping generate more high-quality leads, an increased patient pipeline, and higher revenue. Ready to learn how? Simply fill out this form to get started.
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